Our email marketing program is easy to use and only takes seconds to install; however, should you need email marketing software documentation, then this is the page for you. All features of our free email marketing software are explained on this one page.

E’s Mailer is free email marketing software that you can use in your company or for personal use to maintain your mailing list. This software can be used to send customized emails to all of your subscribed mailing list users. It supports many other features that you’ll be familiar with in the next sections.

Features

  • Capability of storing 250 different groups
  • Unlimited number of contacts per group
  • Importing contact information from 4 file types :
    • Comma Delimited Text File (CSV)
    • Tab Delimited Text File
    • Custom Delimited Text File
    • Microsoft Access Database (MDB)
  • Exporting contact information to file
  • Support for cut, copy, paste, find, and other common operation
  • Contacts can be added/edited/removed
  • Contacts can be either stored as subscribed or unsubscribed. Interchange of status can be done.
  • Duplicate contacts within a group can be removed instantly
  • Emails can be sent in either HTML or Plain text or both
  • Different styles in HTML mail can be used along with images
  • Direct web pages can be included from web site. Built-in browser helps select the web site to include
  • Supports rebasing relative web images to absolute web images
  • Multiple attachment support
  • Efficient HTML to text conversion
  • Emails can be personalized with fields from the contact info
  • Emails can be sent to as many groups and ungrouped emails can be included while sending
  • Groups can be added/renamed/deleted
  • Group properties can be shown
  • Validation of email address before sending
  • DNS MX Query for finding the MX Entry for any server
  • Processing subscription request through email by checking incoming mail
  • Processing bounced mail and removing unattended mails from groups
  • Different settings for delivering mail.
  • Supports SMTP authentication and POP-before-SMTP for SMTP delivery
  • Supports direct mail delivery to remote server

Main Interface

The main interface of E’s Mailer is very simple and easy to navigate.

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On the left side, there are the folders for mailing along with any groups that you have created. On the right side, the content will be either the mailings or the contacts within a group. There is a menu bar at the top which contains all the commands. Just below the menu bar you’ll find a toolbar which has icons for quick access to important commands.

Creating groups and contacts

Here is a step by step guideline on creating a new group and adding some contacts to it.

  • Click on the New Group icon in the toolbar or select New Group/List from the Group/List menu. The following dialog window will open.
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  • Enter a name for the new group and click on the OK button.
  • Now you are ready to add some contacts in the newly created group. Select the group name in the left list and click on the New Contact button on the toolbar. The following dialog window appears on screen.
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  • Fill up as much data as possible and click on the Add button to add the data. Check the Cyclic Input checkbox on the bottom if you want to add many contacts at a time.

Importing and Exporting Email Marketing Contacts

With E’s Mailer, it’s easy to import and export contacts. Here is a quick guide on importing contacts from external files.

  • Click on the Import icon on the toolbar. The following screen will appear:
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  • From the file type list, choose the type of file from you want to import contacts.
  • From the list below, select the group in which you want the imported contacts to be placed.
  • Now choose the file by clicking the folder icon.
  • There are some handy options such as ignoring existing contacts, assuming that first row contains field name, then setting imported contacts as unsubscribed.
  • Now, click on the Next button to proceed. You will see the data in grids where you have to define which data belongs to which field. Click on the column header to view a menu of the fields:
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  • Now define the data that will go in selected fields. Note that you must define data for the Email field – it’s a required field.
  • Finally, click on the Import button to import the contacts. The number of imported contacts will apprear.
  • Exporting contacts is also an easy task when you use E’s Mailer. These steps which will guide you through exporting your contacts to a file:
  • Click on the FileàExport Contacts from the main window. The following dialog window will appear:
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  • Decide what data you want to export.
  • Similar to the importing window, you have to choose the file format for your export.
  • Select a filename for the export.
  • Select the type of contacts you want to export: Subscribed, Unsubscribed or Both
  • Finally, click on the Export button to begin the export.

Configuring EMail Marketing Settings

It’s easy to configure the mail settings of E’s Mailer once you have the correct information about your computer’s email options. In the following steps, we will help you setup the mail settings.

  • Choose Send Settings from the Tools menu. The following dialog appears on screen.
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  • In the Sender’s Name field, type the name you want the recipients to see when they receive your mail.
  • In the Sender’s Email field, type the email which will appear in the recipient’s mailbox.
  • The X-Mailer Signature is the program name that sends mail. You can enter whatever you want here. Sometimes it is required by advanced managers.
  • Enable the Pause after sending option if you want to make a delay after sending each mail. You can set the amount of mail to be sent for each time period and the delay between time periods.
  • Now, click on the SMTP Options to modify the SMTP sending options. The following screen will be displayed on screen:
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  • On the SMTP server box, type the SMTP server address of your ISP. If you’re not sure what it is, ask your ISP about it.
  • The server timeout value is the time which will determine whether there is a problem with the server or not.
  • Enable the My server requires authentication option if your ISP requires you to login before sending mail. Clicking the Settings button displays the following dialog.
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  • Select the SMTP Authentication option if your ISP requires SMTP authentication. Then enter the username and password in the following boxes. Then click on OK.
  • If you need to login to a POP server before sending mail, choose that option instead and click on OK. You can configure the POP server options from Toolsà Subscription Mail Checkà Settings.
  • If you are not sure about the above options, choose the Directly deliver email to remote server option. If you choose this option, E’s Mailer will bypass all the above settings and use it’s internal server to send the messages.
  • Again, click on the Others item from the left list to show the following screen:
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  • In the To Name field, type what you want to appear as the recipients Name. You can also choose fields from the contact details. Click the icon just right of the contact for a list of the fields.
  • Similarly, choose the field in the contact details that will contain the actual email of the recipient.
  • The Return Path is the email address where all the bounced/undelivered mails will be sent.
  • Sending Group Emails

    When you’ve set-up all the settings and groups, it’s very easy to send group emails. Here are the steps you’ll need to send group emails.

  • Click on the Send button from the main program’s toolbar or Choose Fileà Send. The following New Mail window will appear on screen.
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  • In the To field, you can either enter the name of the groups you want to send mail to or you can enter the addresses manually. Click on the icon at the right to view a selection of groups.
  • The From field is automatically filled with data from your send settings which can be changed if necessary.
  • In the subject field, type the subject of the email.
  • If you want to attach any file with the mail, click on the Attach button from the toolbar or choose Insertà Attach to select the file. That filename will appear on the attachment field.
  • Now, type the body of the email. E’s mailer allows you to write you message in Plain Text, HTML format or both. The user will see the version his/her email client supports. Click on the Formats menu and check/uncheck the formats you use most often.
  • If you choose the HTML (WYSIWYG) tab, you will see the following editor:
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  • You can insert web page directly from internet by clicking on the Insert Web icon on the toolbar. It will open the following mini-browser with which you can browse the internet and insert any page.
  • You can also convert your HTML text to the plain text by using our powerful built-in HTML to Text converter. Click on ToolsàHTML To Text to convert the text.
  • You can personalize your email by using the personalize option. Place your cursor on any text area, choose Personalize, and select the field you want to appear. When E’s Mailer sends the email, it will substitute the fields with actual data.
  • Check the Insert menu to insert different items in your email. You can insert any text from file, HTML from file, image, attachment, hyperlink etc.
  • Feel free to browse the Format menu and play around with the different formatting options that are available.
  • Once your have your message ready to send, you can save it as a draft by selecting Fileà Save As Draft or you can send it immediately by selecting the Send .

Subscription Mail Check

You can check your email account from E’s Mailer and process any subscription requests automatically. Here is a quick tour about this feature.

  • Click on the ToolsàSubscription Mail Check from the main window of the program. The following window appears on screen.
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  • At first we should configure the settings so that we can check our mails and process the subscription requests. Click on the Settings button to show the following settings dialog.
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  • Fill up the POP3 Server textbox with your ISP’s incoming mail server address. Then type your username and password in the following boxes.
  • Now, write down the keywords for identifying any subscription request. Suppose that all of your subscription mails have a subject line containing the word SUBSCRIBE, so use this word on the Words for subscribe box. Similarly, write the words for non subscription in the following text box.
  • Now choose a default group where all the subscription emails will be placed. If you know that the second word of the emails’ subject line contains the group name, check the Second phrase of subject line contains group name option.
  • At the end, click on OK to save the settings and go back to the previous window.
  • Now, click on the Check button to check the mail.

Bounced Mail Check

You can check your email account from E’s Mailer for bounced or undelivered email automatically. Here is a quick tour about this feature.

  • Click on the ToolsàBounced Mail Check from the main window of the program. The following window appears on screen.
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  • At first we should configure the settings so that we can check our mails and process the bounced mails. Click on the Settings button to show the following settings dialog.
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  • Fill up the POP3 Server textbox with your ISP’s incoming mail server address. Then type your username and password in the following boxes.
  • Now, write down the keywords for identifying any bounced mail. This varies from server to server. So, it’s better to keep some common words here such as Failure notice, failure delivery, etc.
  • At the end, click on OK to save the settings and go back to the previous window.
  • Now, click on the Check button to check for the bounced mail.

Validate Email Address

Sometimes you may need to check for the validity of any email account. With E’s Mailer, you can do that easily. First click on the ToolsàValidate Email Exists. The following screen appears on screen:

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Enter the email to verify in the first textbox and your email address in the second textbox. Now, click on the Verify button to connect to the server and verify the email address.

Details server-client response will be shown in the text box.

This is the end of E’s Mailer documentation. If you have questions, comments or concerns, please visit our free tools support forum.